Recently, we have had a few members who, in the course of answering a question, recommend or refer to the member's own product (or their employer's product). I do not see anything wrong with that as long as the answer is more substantive than an advertisement. However, I also think it is appropriate for the member to disclose their affiliation in an obvious way. In those circumstances, what is the appropriate way for a member to disclose their affiliation? For example, is it enough to put the employer's URL on their profile page? Is it enough to use a phrase like "Our product" to describe the product? Should they be even more explicit, e.g. "By the way, I work for Company X"?
See for example Web Consistency Testing & Selenium : is there any tool which we can integrate with selenium to perform Web consistency testing, Alternatives to HP Quality Center for small business, How far would you go in ETL and data warehouse testing?, and Test case design standards- friend or foe?.